Is your website clustered?

Posted on March 28, 2019 at 1:24 pm

A website can be a powerful selling tool. You want to give your customers lots of information and showcase your products of services. But you need to do it in a tasteful way and be sure that you don’t actually end up putting people off by having too much on there.

Research shows that a website that has too many adverts or too many moving parts or simply just too much information can be overwhelming and off-putting. Often many of the people that actually land on these types of sites will leave without even trying to look for what they came on to the site for. If there is constantly moving banners, with little time for them to actually read them or annoying pop-ups that keep coming up, you need to rethink your site and quickly.

A website should be easy to navigate round with information that is easily accessible when needed. It can help to have a simple search function for people to use who know exactly what they want to find.

Simple changes such as shrinking the description of products and adding a click to expand option can keep the pages consistent and tidy whilst still allowing your visitors to access the information if they wish to.

Your home page is often the first page that a visitor lands on, so take plenty of time to ensure that it is right.

Posted in Design